Google, as one of the largest technology companies in the world, continues to innovate to provide users with a better search experience. One of their latest efforts is to launch the Google Search Generative Experience (SGE) feature in Indonesia.

This feature uses artificial intelligence (AI) to provide a more interactive and informative search experience. In November 2023, Google officially announced that the Google SGE feature was available for users in Indonesia.

In this article, we will explain in detail what Google SGE is, how to activate it, and what benefits users in Indonesia can get. Discover a new and interactive search experience with Google’s SGE feature.

What is Google SGE?

Google SGE (Search Generative Experience) is an advanced AI-based feature now available in Indonesia. This feature is part of Google’s Search Labs program, which uses generative artificial intelligence to deliver a more interactive and informative search experience to Google users.

The main goal of Google SGE is to simplify the process of finding relevant information while offering a more personalized search experience. With this feature, users can access a variety of SGE search results generated by AI, including links, relevant search result pages, and even an interactive chatbot that can provide responses.

Google SGE has been rolled out in several countries, including India and Japan, before finally being introduced in Indonesia. This expansion aims to support more languages and test the feature with speakers of various languages. For users in Indonesia, SGE is available via the Google app on Android and iOS devices, as well as on the desktop version of Chrome.

Read Also: Search Generative Experience: Google’s New Feature and Its Impact on SEO

Benefits for SGE Users in Indonesia

With Google SGE, users in Indonesia can search more easily and efficiently, as SGE search results can be tailored to their preferences and language choices.

Users can explore SGE search results interactively, such as keeping up with the latest news, trending topics, and recent performance in various fields like entertainment, technology, and more.

Thanks to the language support in Google SGE, Indonesian-speaking users can ask questions and receive answers from generative AI in Indonesian Language, making it easier to find information on their desired topics.

Beyond conventional search, Google SGE introduces a new, more personal and informative experience for users in Indonesia.

How to Activate Google SGE in Indonesia

Follow these steps to activate the Google Search Generative Experience (SGE) on your device:

1. Make sure your device is connected to the internet and has the latest version of the Google app installed. The feature is available on Android, iOS, and the desktop version of Chrome.

2. Open the Google app on your Android or iOS device. If using the desktop version, launch Chrome and access Google’s search page.

3. On the search results page, look for an advanced search box labeled “SGE.” This feature uses generative AI to produce more relevant and interactive information.

4. If the feature doesn’t appear, click on the “Search Labs” icon located in the upper-right corner near “Google Apps.” Click the available button to activate it. You can explore the feature by pressing “Example Query.”

5. If the SGE search box is visible, you can start entering questions or keywords as usual. The feature will provide more informative and interactive results, including direct links to relevant pages.

6. Keep in mind that the experience may vary depending on the device and operating system you use.

7. Ensure your device meets the necessary requirements or updates. For any issues, you can contact Google support for further assistance.

If you want to try this feature and get a more interactive and informative search experience, follow the steps above and see how SGE search results can improve your search performance.

Users in Indonesia can activate the Google SGE feature on the Google app installed on their Android and iOS devices. By following simple steps, users can immediately try and experience this feature without having to install additional apps.

Key Features of Google SGE

Here are some of the key features that Indonesian users can access through Google Search Generative Experience (SGE):

Search in Local Languages

This feature allows users to search in Indonesian Language easily and efficiently. With broad language support—including seven languages such as Indonesian, Japanese, Hindi, and Korean—users can find information in their preferred language.

Interactive Visualization of Data and Information

Through Google SGE, users can experience advanced visualizations when exploring data and information. SGE search results are displayed in the form of graphs, diagrams, or other interactive formats, making it easier for users to understand and analyze information comprehensively.

Enhanced Performance

Google SGE is supported by advanced AI technology, providing improved performance in generating relevant and high-quality search results. This feature was released after undergoing rigorous testing and development through Google’s Search Labs program to ensure optimal search experiences.

Experience the New Search Generative Experience

Google SGE is now available in over 120 countries, including India, Japan, and Brazil. The feature supports seven languages, including Bahasa Indonesia. Google plans to continue expanding SGE’s language support so that more people can benefit from it.

The Google SGE feature delivers more relevant and informative search results. Users not only get links to search result pages but also find information in the form of chatbots and links to the latest news.

With this feature, Google continues to innovate, offering an enhanced search experience while strengthening its position as the world’s leading search service provider.

Maulia Inayah Ansar